News Release - Thames Water beer

News Release - Thames Water beer
... Grant said: “Our beer needed a name that’s short and snappy – and that you could picture a punter in a pub asking for. It also needed a strong reference to our tap water and be understood by everyone, and I love that our label design gives a huge nod to the iconic River Thames. ...
... The packaging design for each collaborative beer has been inspired by the theme ‘water’ and designed by each individual brewery using Brewgooder’s two distinct colours – orange to represent beer and blue to represent water. The ‘HOPS₂O’ design takes inspiration from the River Thames and will be available in pubs across London, in selected pubs further afield, including Reading’s Ale House and Brewdog, from Moncada’s Tap Room Bar in Dollis Hill and specialist bottle shops. ...